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Why Manufacturers Should Prepare for the Future of Sustainable Packaging

October 27 2023

In today's rapidly evolving consumer landscape, sustainable packaging, food safety, and compliance have become paramount concerns for manufacturers. This article explores the imperative for manufacturers to prepare for a future centered...

In today's rapidly evolving consumer landscape, sustainable packaging, food safety, and compliance have become paramount concerns for manufacturers. This article explores the imperative for manufacturers to prepare for a future centered around sustainable packaging solutions, efficient food labeling, and robust food safety practices.

The Challenge of Packaging Waste and the Rise of eCommerce

The surge in packaging waste, now accounting for over 40% of total waste production, is driven by factors such as the exponential growth of eCommerce. Packaging not only safeguards products but also ensures their efficient transit, ensuring customer satisfaction. Convenience, safety, and customization further contribute to the challenge of packaging waste.

The Complex Landscape of Recycling and Its Challenges

With over 9,000 municipal recycling programs in the US, recycling is a critical component in managing packaging waste. However, execution faces hurdles, from the absence of municipal programs to contamination issues. Additionally, outdated processing capacities hinder the handling of current packaging volumes, necessitating substantial investments in technology and equipment.

Extended Producer Responsibility (EPR) Legislation: A Game Changer

EPR legislation aims to shift the financial burden of recycling waste from taxpayers to product producers or brand owners. This legislation fosters shared responsibility for collecting, recycling, and processing post-consumer packaging. As EPR expands in the US, compliance will become increasingly demanding for manufacturers, food producers, brand owners, retailers, and e-commerce businesses.

EPR: A Global Movement Gaining Traction

Originating in Europe, EPR laws are now established worldwide, including Canada, Asia, and South America. In the US, states like Maine, Oregon, California, and Colorado have already implemented EPR legislation, with over thirty proposals in 2023. These laws converge on three key objectives: reducing packaging and waste, promoting consumer recycling, and holding producers financially accountable.

Consumer Influence: A Driving Force for Change

Consumers increasingly seek eco-friendly, recyclable, and compostable packaging options, reflecting their concern for environmental well-being. The 2023 Buying Green Report underscores this trend, revealing a growing willingness to pay extra for sustainably packaged products. This consumer sentiment highlights that, even amid economic challenges, environmental consciousness remains a top priority.

EPR's Impact: Who's Affected?

EPR legislation profoundly affects businesses engaged in manufacturing or packaging products distributed through retail or e-commerce channels. Essentially, any packaging that finds its way into consumers' curbside trash or recycling stream falls under EPR jurisdiction. Retailers, too, bear responsibility if they label a product whose packaging enters the consumer waste stream.

Digicomply TrendRadar: Tracking the Surge in Sustainable Packaging

Digicomply's TrendRadar monitors social media mentions of Sustainable Packaging, providing key insights into public sentiment. From an average of 341 mentions in 2020, there was an impressive surge to 5437 in 2023, showcasing a notable increase of over 1500%. This underscores the growing significance of sustainable packaging in public discussions and highlights the imperative for manufacturers to prioritize eco-conscious solutions.

Furthermore, scientists are increasingly concerned about this issue, and the trend in scientific publications also reflects growth. In 2020, there were approximately 40 scientific publications from influential researchers. By 2023, this number had risen to 85, indicating a substantial 112.5% increase in academic attention to sustainable packaging.

Evolution of Interest in Sustainable Packaging

In conclusion, manufacturers must proactively engage with sustainable packaging solutions, adhere to food safety standards, and stay abreast of evolving compliance requirements. Embracing Extended Producer Responsibility legislation and catering to consumer demands for eco-friendly options will not only position manufacturers as responsible stewards of the environment but also foster customer loyalty and trust. By taking these steps, manufacturers can forge a path towards a more sustainable and resilient future. Utilizing SGS Digicomply is instrumental in achieving these goals. Its comprehensive data and trend analysis empower manufacturers to make informed decisions, ensuring compliance with industry standards and consumer expectations. Explore SGS Digicomply platform now.

Tags: food safety, food regulations, food label, food safety snapshot, Sustainable Packaging


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